Hi. I’m writer Walt Jaschek. Thinking big and living large.

Comic Writing, Concepting and Copywriting, Content Writing, Walt a Life

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At least in my own imagination.

Luckily, my imagination is my livelihood.

I conjure ideas and words in multiple worlds. Specialties:

Copywriting

Content Writing

Comics Writing

They’re all represented on this site, in examples old and new, along with some of my creative musings; real-life moments; scintillating press coverage; creative treasures; and even a guide to pronouncing “Jaschek.”

My name is Walt. I’m a writer. At your service.

Hollar.

Golden Adventures of Brett Hull: Issue 1 of 3

Branded Entertainment, Comic Writing, Concepting and Copywriting

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Golden Adventures of Brett Hull #1: “Slap Shot to Destiny.” Company. Writer: Walt Jaschek. Artists: Don Secrease, Bill Lux, Rick Burchett, Bill Vann. Here are the interior spreads! Enjoy this journey back to St. Louis, 1994. “Hold on to your hats, Blues fans,” the story begins. “We’ve got some kine of hockey game here at the Kiel Center tonight…”

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To be continued in Issue #2: “Power Play: 2094!” (Read it now.)

Series backstory and full credits | Walt Jaschek home

Golden Adventures of Brett Hull: Issue 2 of 3

Branded Entertainment, Comic Writing, Comics, Concepting and Copywriting

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Issue #2: “Power Play: 2094” | Continued from Issue #1

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To be continued in Issue #3! (As soon as I scan it.) | Go back to Issue #1

Series backstory and full creditsWalt Jaschek home

Laugh Your Ads Off: Funny Radio Commercials by Paul Fey and Walt Jaschek

Collaborators, Concepting and Copywriting, Funny Stuff, Radio Commercials

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Funny radio commercials? Are they still a thing? Yes, funny radio commercials are still a thing. We specialize in ’em, and advertisers (and audiences) treasure ’em. Funny radio commercials provide an attention-getting break from the boring radio norm (radio today: zzzzzzzzzzz). Truly funny radio commercials also provide a memorable, positive, and thus loyalty-building listener experience. 

Please turn your volume up for these award-winning funny radio commercials, written or co-written by Walt Jaschek, and produced by Paul Fey, many from the heady days we were known as Paul & Walt Worldwide. 

“Robert Goulet” | :60 funny radio commercial for The Simpsons
$20,000 Mercury Award for Radio Humor

“Mission Persons” | :60 funny radio commercial for Matlock
Clio Award for “Best Radio Copywriting”


“Laugh Catalog” | :60 funny radio commerical for George Schlatter’s Comedy Club
Clio Award for “Best Use of Sound”


“Viva La Volvo” | :60 funny radio commercial for Volvo
National Addy Award winner


“Put Your Tongue on the Radio” | :60 funny radio commercial for Gene Simmons Family Jewels
Promax Muse Award for radio


“The Ballad of Judge Wapner” | :60 funny radio commercial for The People’s Court
Promax Muse Award winner for radio, National Addy Award for radio


“Millions of Americans” | :60 funny radio commercial for the American Optometric Association


“I’m Shaving My Head!” | :60 funny radio commercial for Star Trek: The Next Generation

These funny radio commercials are © Paul & Walt Worldwide and © World Wide Wadio.  In other words, these guys:

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P.S. Wondering how Paul and Walt met? The UMSL Current student newspaper just published a story about that: and the answer involves a soft drink neither of them now drink. Check it out.

Action Comics #1000: A Milestone and an Exercise in Impulse Control

Comics, Treasures, Walt a Life

Big day in comicdom! Action Comics #1000 is out, the first comicbook in history to reach that number. It’s also the 80th anniversary (to the day) of Action #1, which introduced Superman to the world. “I’ll buy just ONE COPY of issue #1000,” I said this morning. “I WON’T buy the 9 variant cover editions, each representing a different decade. I WON’T!” One hour later…

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Walt Jaschek Looks “Professorial” Promoting Webster U. Radio Class.

Appearances, Radio Commercials, Teaching, Walt a Life

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Come on, a little too professorial. The elbow patches are spot on, sure, but who lines up markers like that, and why would the guy who tries to simplify everything write so much sh*t on the board?

“Don’t blame me,” said Walt Jaschek. “I’m teaching radio advertising again at Webster University School of Communications during the Spring, 2018, semester, and a student at the end of class snapped at pic on my phone.”

At your own request?

“Well, sure,” Walt admitted. “I promote the class as a way for advertising majors to learn to strategize, write, produce, cast, direct and engineer a original, 3-spot radio campaign — — and I wanted to look the part.”

Walt’s slogan for the class, which is filled with mostly funny radio, old and new: “Laugh Your Ads Off.”

That might be better slogan than the one he had for his previous presentation to UMSL ad students about thinking big: “Let Loose the Large.”

Okay, “professor.” Just please don’t tell us you have a pipe in your pocket.

P.S. Hear funny radio commercials co-created by Walt.